The so-called Subscription Economy is all about services that respond to the needs of today's consumers: Subscription Services. Forerunners such as Netflix and Spotify are already woven into our daily existence. No one rents a DVD, buys a CD or downloads an mp3 anymore. But is this revenue model for everyone? Sure. Subscriptions are not only reserved for start-ups, scale-ups and even large corporates are also taking this new route.
This white paper contains Dutch practical examples of subscription services. It discusses the opportunities and potential growth that subscription models offer. And what the impact is on product strategy and cash flow. How can your company capitalize on the subscription economy?